Why Local Search is important for dentists It’s one of a dentist’s most difficult business challenges: a potential patient is searching for a new dentist but the dental practice doesn’t appear in the search engine results until page three - far past any relevant...read more
Mobile Dental Websites Mean More Patients and Better Visibility
Did you know that over 70% of people searching for a new dentist use a smart phone during their research? Did you know that Google ranks sites higher if they provide a great mobile experience? If you don’t have a website that looks great on a smartphone, you’re missing out on a huge chunk of revenue that’s going directly into your competitor’s pockets.
Thousands of dentists don’t have mobile optimized sites
We’ve had the chance to review thousands of dentist sites and an incredible number aren’t optimized for mobile devices. There are several common issues on mobile dental websites:
- The mobile site doesn’t position the practice professionally
- Navigation doesn’t work properly
- Text is too small or difficult to read
- Buttons aren’t designed for fingers and are too close together
- Website loads slowly on a mobile device
- Difficult to contact the practice
First.Dentist websites utilize responsive design to avoid these problems.
Responsive websites are the foundation of online marketing
The foundation of any online marketing effort is a well designed, mobile-friendly responsive website. At First.Dentist we specialize in designing dental websites for mobile devices and tablets using responsive design techniques. A responsive web design adapts to the type of device based on screen size, browser and device orientation. As the user switches from their laptop to smartphone, the website automatically responds to the device. All First.Dentist websites look amazing on any device your patients might be using.
Google prefers responsive websites
Responsive design is the best approach for SEO and converting visitors into new patients. You can share your website with anyone and you can be sure it will look great on any device. You can also be sure it will convert new patients with our built-in technology and design.
Review your site on mobile now
To review your website performance on mobile, view your website on your phone and see how your site looks.
- How easy is it to contact your office?
- Does your mobile site position your practice the way you want?
- Is your first impression (in 5 seconds) that you are the best dentist in your local area?
- Does your site immediately position your practice and showcase you and your team?
What does Googlebot think about your site?
Google has an excellent tool that reviews your website and lets you know if it is SEO friendly: https://www.google.ca/webmasters/tools/mobile-friendly/
If your website displays any errors here, you need to get them corrected. Up to 70% of your visitors will probably be visiting on a smartphone, so you need to make sure that Google likes your site and that you rank in the search engines. An important caveat is that some websites use a mobile plugin that is designed to convince Google that your website is mobile compliant. They almost never offer a great user experience and the mobile version may be completely different from your desktop site. Mobile plugins are not recommended if you want to convert new patients effectively and maintain your search engine rankings.
Your practice needs a responsive website now!
Don’t wait. Get ahead of other practices and the mobile search market by converting to a responsive, WordPress website today. First.Dentist is a leader in the dental marketing and website industry. We can help you convert new patients from the web.
Enter your information below to book a free website review or digital marketing strategy session.
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Start Attracting New Patients Today
Schedule a free strategy consultation for a review of your competition and local market. You'll walk away with a complete roadmap to start adding new patients from your website and digital marketing. Call us at (800) 370-9045 or fill out the form to set up the free consultation.